SCANA CRM Case Study Presentation
Design + Creative Direction by Andrew Fisher
Design + Creative Direction by Andrew Fisher
The Challenge—
Choice 360 CRM was creating
friction in agent workflows. Frontline agents were experiencing significant context-switching overhead and data confusion that impacted their ability
to serve customers efficiently.
How Might We (HMW)—Reduce Agent context-switching
and data confusion to boost performance
and customer satisfaction?
SCANA CRM Case Study Presentation