Design + Creative Direction by Andrew Fisher
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Digital content at the front of the class.

Brand + Experience Design

SpotOn, an initiative of The Ohio State University, is a web-based resource for K-12 content decision makers including teachers, curriculum directors, and administrators. Before designing the experience, we wanted to breathe new life into the branding. We then thoughtfully designed The SpotOn Classroom Content Selector, which helped those educators select the most appropriate digital content for their individual classrooms.

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For teachers by teachers.

For teachers by teachers.

 We conducted countless surveys and completed in-person validation testing related to the site content, search functionality, and filtering features. We incorporated reviews and gave educators the ability to log in and leave feedback, empowering genu

We conducted countless surveys and completed in-person validation testing related to the site content, search functionality, and filtering features. We incorporated reviews and gave educators the ability to log in and leave feedback, empowering genuine evaluation for teachers, by teachers.

Project completed during Andrew’s time as Creative Director and Designer at Fine Citizens.

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